HOW TO OPTIMIZE THE MINT GROUPS ONLINE COMMUNICATIONS AND CUSTOMER RELATIONSHIP WITH FASHION BUYING OFFICES?
MINT is a leading fashion buying company in the market, they have a stellar reputation within the industry and are well trusted with a high degree of credibility.
Its communication strategy is built upon providing highly tailored personal assistance and word-of-mouth.
The challenge for 1969?
To create a native app that offers ergonomic and tailor-made assistance to their clients whilst bolstering MINT’s strengths and authenticity.
Some of the many features of the mobile app:
- Personalised support
- Continuous assistance
- Geolocalised information & updates
- Editorial content edited by MINT