ESTABLISH SIEMENS HOME BRAND AS THE REFERENCE OF THE FUTURE MOVING IN
Siemens Home is a premium brand of household appliances, that targets a very demanding and wealthy audience.
The main challenge of the Agency 1969 was to reinforce the brand’s positionning « The future moving in » on its Facebook page.
In charge of the elaboration of the editorial strategy as well as the social media management, 1969 Agency reinforced the brand’s image and speech around the spheres of the future and the household environment.
After only 2 months of social media management:
+1,5k French fans
An average of 2,3k interactions / month