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An innovating client experience
Chanel illustration of a woman on a sofa
Chanel
Chanel illustration of a woman on a sofa

Group

Chanel

Market

Wines & Spirits

Category

Innovation

Chanel storefront
Young woman with Chanel jewelry Chanel perfume
Chanel perfume

The contexte

"Chanel, because of its iconic image of refinement et elegance, needs to constantly settle its level of customer services and care exigeance higher. New services, phygital tools, experience treatments... 

Yet, this new Chanel exclusive customer experience needs to be demonstrated to the Asian Chanel sales team.

The challenge

How to engage asian Chanel teams with a new exclusive customer experience ? 

Let's immerse into the journey of the exclusive customer experience of Chanel

Let's immerse into the journey of the exclusive customer experience of Chanel

Chanel illustration of a woman taking a coffee

1.

Creative platform

The objective was to demonstrate Chanel exclusive customer experience, so we showcased the journey from the beginning to the end so the Chanel sales team can completely project themselves.

Chanel illustration of a the brand's customer experience

2.

Immersive illustrations production

Immersive illustrations with a talented parisian illustrator. Through a 3 minute animated video, we illustrated the process in which the boutique staff take care of their client.

en chiffres

Follolow

Sales team members

Follolow

From brief to deliver

Follolow

Satisfaction team

120//3 weeks//93%
Projet Suivant
Savoye

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Savoye Logistics Center
Savoye Logistics Center
Maison du tri

Toward zero waste

Man painting a chair
Man painting a chair
STIHL

Becoming the digital love brand of the garden

Leaves in a tree
Leaves in a tree
Veja

Stepping into influence

Pair of Veja shoes
Pair of Veja shoes
St-Germain

Storytelling " joyfully decadent "

Front of the House of St-Germain
Front of the House of St-Germain
Société Générale

Rugby World Cup in Japan

Rugby World Cup Japan poster with Société Générale
Rugby World Cup Japan poster with Société Générale
Orange Group

Creation of a Pop culture media

Orange background
Orange background
Siemens Home

Let’s make the future appetising

Siemens kitchen
Siemens kitchen
Orange

Say hello to my digital journey

Illustration of a woman in orange
Illustration of a woman in orange
NEFF

Passionately Cooking

Person washing vegetables
Person washing vegetables
Love & Green

From game changer to market leader

Woman walking in the forest
Woman walking in the forest
L'Oréal

Connect B2B & B2C

women from the back
women from the back
Japan Airlines

Brand vision production

Man with a suitcase in an airport lobby
Man with a suitcase in an airport lobby
Citadelle

Castle gin

Bottle of Citadelle next to lemon on a beach
Bottle of Citadelle next to lemon on a beach
Eminente

Scratching beneath the surface

Tropical forest
Tropical forest
Cloudy Bay

Haven Chasers Program

River
River
Grey Goose

The unleash of a brand universe

Matching dinner with a bottle of Grey Goose
Matching dinner with a bottle of Grey Goose
Christian Dior

Re-creating the surprise with J’adore Injoy

Image of J'adore
Image of J'adore
Château Galoupet

More than a rosé, a project

Vineyard in the sunlight
Vineyard in the sunlight
Bacardi Martini

Participative media of the gen Z

People who party
People who party
Chanel

An innovating client experience

Chanel illustration of a woman on a sofa
Chanel illustration of a woman on a sofa
Charles Heidsieck

Modernizing the legacy

Reception room with champagne on the table
Reception room with champagne on the table
Cellier des Dauphins

Moments of togetherness

Tractor in vineyards
Tractor in vineyards